“Riceberry” is a hybrid formed by crossing between black rice, a male breeder, and 105 jasmine rice, a female breeder. Riceberry seed is long and thin. Also, the seed shows a glossy purple surface like a ripe purple berry. If the riceberry is milled, it gives a unique pleasant scent. The nutrients found in milled riceberry are entirely preserved as the seed is partly polished.

Riceberry features a substance called “Anthocyanin”, which is a pigment. This substance is aqueous and is categorized as a flavonoid — an exceptionally effective “antioxidant.” In simple language, the purple color of riceberry is antioxidants. Speaking of the antioxidant efficiency, the one in riceberry is 229 - 304.7 umole/g. The study is conducted by ORAC (Oxygen Radical absorbance Capacity) method. When compared to fruit or drinking tea — which both are known for their antioxidant efficiency — this type of rice shows more efficiency almost over a hundred times.

Who make riceberry a great choice for them?

Riceberry is good for people of every gender and age — especially the people who put a lot of concerns about their health — since riceberry is the kind that contains dense nutrients and provides high benefits. Even more, riceberry helps rejuvenate your skin, nourish the body, improve the vision, boost the cardiovascular system, and strengthen the nervous system. Last but not least, riceberry contains low sugar levels which can help control weight gaining as there is lower GI (Glycemic Index) than the common rice.

Plus, riceberry is a superfood with high nutrients. In daily life, if you replace white rice with riceberry, especially the milled riceberry that contains dietary fiber, it will help reduce triglycerides and cholesterol levels, prevent heart diseases, control weight gaining, and keep the excretory system healthy. Those are what makes riceberry a worldwide food choice for health lovers. So, Benjarong would recommend riceberry for your health and your beloved’s one.